The dedicated marketing organisation for the UK organic sector

Truly independent, inclusive, non-competitive and representative of all UK certified stakeholders across the complete supply chain.

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Bringing the efforts of the whole organic sector together

to collectively raise awareness of organic and grow the sector

 

Working together towards a unified sector

to achieve common goals

join uk organic

UK ORGANIC is the marketing agency for the organic sector in the UK.

Formerly know as Organic Trade Board (OTB), we became UK ORGANIC ASSOCIATION CIC in 2024 to reflect the changes in the organisation, acquire official not-profit status and work as community interest company to raise awareness of the benefit of organic farming and products and help consumers make more informed decisions.

UK ORGANIC (UKO) is a truly independent organisation, inclusive and non-competitive. It represents all UK certified stakeholders across the complete supply chain.

Join us and together we can grow the organic market.

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TESTIMONIALS

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“"We have enjoyed many opportunities to promote our organic pulses and grains through our membership of the OTB, in particular generating fantastic media interest in our ground-breaking British-grown organic lentils. The OTB provides invaluable help with reaching influencers, networking and market insights."”

Nick SaltmarshHodmedod's
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“It’s a pleasure and valued resource to be working with the OTB… from how they unite brands and retailers across the organic market for the shared purpose of promoting why buy organic, to their high energy and anything is possible attitude to execute awareness and sales activation. It’s been brilliant to have their support, council and encouragement.”

Emma HealeyAble & Cole
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“The OTB are enthusiastic, committed and ambitious in delivering maximum impact and return for all of their campaigns and activities. The Feed Your Happy campaign demonstrates how a coordinated effort can go a really long way to raise awareness and drive conversion of organic in our stores.”

Melanie CherchianSainsbury's

“I'm wondering why I never contacted these guys sooner! Seriously, they all have commendable talent in their respective fields and knocked my concept out of the ballpark. Thanks for an amazing experience!”

Jack GrahamCo Founder, Coffee Inc